Instagram folks…what are you waiting for?

Hey library land!  I get that you love Pinterest, I really do.  It’s a cool site.  But check out Instagram!  The statistics for Instagram are pretty impressive – it is growing exponentially and I believe it may have already surpassed FourSquare in membership!  (If not, it will soon.)

I recently hosted a webinar for work with over 100 participants – when I took a poll of social media usage, not one said their library was using Instagram.

What’s impressive is that it’s only available on iPhone right now and it’s reached surpassed FourSquare. It’s in beta for Android now, so I can only imagine what participation will be like when that rolls out.

Mobile social networks are where the world is headed and Instagram is quickly becoming the new leader.



5 responses to “Instagram folks…what are you waiting for?

  1. Hello, I’m a public library director and I want to be on Instagram, but I don’t use it personally, so I can’t see if other libraries are on there. Do you know of any?

    • Hi! Thanks for your question. Here are some libraries that are using Instagram, by username: UCLA Powell Library, Mellon Library, Los Angeles County Public Library, Rice Lake public Library, Hamilton Public Library. Hope this helps! Please let me know if you need more info. 🙂

  2. I’m interested to hear how these places set up their account with Instagram? Who is keeping up with this? Are people simply hashtagging or are the librarians actively uploading to Instagram? I think there is a lot of potential here.

    • Sorry for the delay! The Instagram app can be downloaded to any iPhone, iPad or iPod, then folks can register through the app. It’s truly mobile, so there is no web interface. It seems like a lot of libraries are appointing one primary “Instagrammer”. I don’t see a lot of hashtagging going on, but keep in mind that it’s easy to share the photos on Twitter and on Facebook, so a lot of followers are added by library users who see the images on those mediums and click through to see the image via a short link on Instagram. You can view Instagram images online using tools like the ones featured in this ReadWriteWeb article: I’ve also used this tool before: I’ll be posting a brief “how to” document for Instagram and Libraries in the next week. Hope that helps.

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