Libraries Aren’t Special…and neither are their marketing plans.

I’m doing a presentation tomorrow for a marketing class in the BA LIS program at Humboldt University in Berlin, Germany.  Here’s my resource list…

http://is.gd/hXhkD

And here’s a link to the presentation (which looks a bit more sexy when it uses the original font of Sketch Rockwell). 

http://www.slideshare.net/cayar/libraries-arent-special-and-neither-are-their-marketing-plans

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