I know, I know, I’ve become a big Twitterholic recently, but had to share this interesting article with you. You really should monitor your library on various social networking sites. Sorry to harp, but it’s so very true and necessary. Libraries need brands, brands need to be monitored.
So, I was following the very awesome Meg Canada on Twitter and she linked to this article about what happens when big companies fail to respond to being punk’d by social media on BL Ochman’s blog.
Which drew me to this article that was also on BL Ochman’s blog – a list of tools that help you monitor your library and/or brand on social media sites.
And if you find something negative, you can use the Air Force’s Decision Chart for dealing with negative social media.